YouTube's "brandcast" event (please don't call it a NewFront) started off with a bang and ended with vp, global head of content Robert Kyncl pledging some $200 million in marketing dollars on YouTube and Google's Display Networ...
Tag Archives: YouTube
May 03, 2012 by Sam Vasisht | Comments Off
YouTube Commits $200 Million in Marketing Support to Channels
Posted in: Noted (News Feed) | Tags: brandcast?, digital newfront, Eric Schmidt, Fred, Groupon, NewFronts, Sam Thielman, Technology, Television, Upfront, Video, YouTube
April 19, 2012 by Sam Vasisht | Comments Off
comScore: YouTube Still Tops in Video Views
Google-owned sites, led by YouTube, again was the runaway No. 1 in terms of online video views, with 146.1 million unique viewers in March, according to online tracking firm comScore. Yahoo! sites came in a distant second with 60.6 million, followed
April 10, 2012 by Sam Vasisht | Comments Off
YouTube adds pay-per-view to live streaming
Pay-per-view is coming to YouTube: The site announced that publishers with access to its live streaming platform will now be able to charge for live events. YouTube also said that it will eventually give more publishers access to live streaming.
January 17, 2012 by Sam Vasisht | Comments Off
Chill moves from live chat to social video discovery
Chill.com has all but abandoned its Turntable.fm-like group chat rooms and is now focusing squarely on social video discovery. The startup's founder Brian Norgard likened the new approach to the way people interact with content in media-focused social networks like
Posted in: Noted (News Feed) | Tags: Brian Norgard, chill, Chill.com, Online video, YouTube, YouTube Inc
January 04, 2012 by Sam Vasisht | Comments Off
Nielsen: November Online Video Views Topped 166.9 Million
Nearly 170 million unique viewers streamed 22 billion videos during the month of November, according to a Dec. 30 report from Nielsen. American viewers spent an average of more than five hours watching videos online, watching an average of 131
Posted in: Noted (News Feed) | Tags: Digital Evolution, Industry News, news, Research, Streaming, YouTube
December 02, 2011 by Sam Vasisht | Comments Off
YouTube’s new challenge: connecting users & channels
YouTube introduced a new homepage Thursday that puts more of a focus on personalization and social features, highlighting the content that's most relevant to its users. But it does a poor job of showing off all the new content that
November 28, 2011 by Sam Vasisht | Comments Off
comScore: October Set Record for Online Video Consumption
Google-owned YouTube in October again ranked the No. 1 destination for online video consumption — outdistancing the remaining top 10 sites combined by a factor of four, according to the latest comScore data. YouTube nearly tracked a record 21 bil...
November 25, 2011 by Sam Vasisht | Comments Off
Analyst Questions Wisdom of Major Studio 99-Cent Rentals on YouTube
With YouTube offering hundreds of major Walt Disney Studios Home Entertainment movies for transactional video-on-demand, BTIG Research analyst Richard Greenfield wonders about the impact on sellthrough and cloud-based digital storage initiative UltraVi...
November 22, 2011 by Sam Vasisht | Comments Off
YouTube now serving up 3.5 billion videos a day
YouTube continues to grow the number of videos its viewers watch, with now more than 3.5 billion served up every day. That number wasn't part of any formal release, but was part of a presentation given by YouTube VP of
2011 Has Been a Landmark Year for Online Video
As 2011 comes to a close, it is hard to deny that it was a definitive year for online video even against the backdrop of the assertive pace that the industry has been on for the past few years. The